Discover Magic - Magic Lessons for Children - Business Opportunity

Quick Business Summary

Discover Magic's mission is to empower kids by teaching them the art of magic. Each fun and engaging magic lesson is designed to build character, confidence, and communication skills in kids 8 to 12 years old. This dynamic program is perfect for summer camps, after-school classes, and other enrichment programs. Learn more now.

*Please contact "Discover Magic - Magic Lessons for Children" to confirm the accuracy of any information provided on this page.

Discover Magic - Magic Lessons for Children
Business Cost, Fees & Facts for 2022

Minimum Cash Required $18,000
Total Investment $20,000 - $40,000
Financing Assistance Available
Year Founded 2015
# of Existing Units 90
Training & Support Yes
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Available In These States:

We are currently accepting inquiries in ALL States
  • Overview
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Discover Magic - Magic Lessons for Children - Business Opportunity

Magic lessons for children unlike anything ever offered before.

In this completely original curriculum kids collect top secret file folders, play fun games, watch in-class videos, and then go home each day with a secret word that unlocks even more magic and learning in their personal online video vault.

Most importantly, kids learn amazing magic tricks that are custom designed to help them interact with others and make new friends in a safe environment. They learn that the real secrets to each magic trick are the 8 Traits of a True Magician: Respectful, Prepared, Enthusiastic, Confident, Humble, Creative, Authentic, and Giving.

Since 2015, Discover Magic has been leveraging the power and excitement of learning magic secrets to get kids to put down their electronic devices and learn important social skills like using people's names and looking others in the eyes.

We strive to create materials that are so much fun and made to such a high quality standard, that kids will keep them for years and continually share with others the valuable life skills they have learned. Parents love both the quality of the materials and, more importantly, the results they see in their children.

There are four unique courses, each with a different colored graduation wand, much like karate belts.  After completing all four courses, kids can also earn a special Black Wand.

Discover Magic is filled with surprises like custom coins and cards with hidden secrets in them. There is always something to spark the imagination and not only help kids discover magic, but unlock their potential.

Here are just a few reasons Discover Magic is a great business opportunity!!!


If you enjoy working with people and building successful teams, if you want to have a positive impact on the children of your community, and if you want to offer something special and of the highest quality, then a Discover Magic License is perfect for you. 

The instructors’ lesson plans are simple, easy to follow, and fun. This makes finding and retaining instructors a breeze. No magic background is needed by you or those that you bring on to your team. We will teach you everything you need to know from starting and growing your programs to how to run a class that is fun for everyone. After all, the first rule of magic is "Have Fun!"

We offer a variety of start-up and continued training including: a printed manual, online videos, webinars, and personal coaching over the phone.  Plus, optional in-person coaching is available at any point. We also have an annual conference where you can learn from the most successful Discover Magic licensees around the world and dive deeper into our fun Discover Magic culture.  

For a limited time you can save $10,000 on a license and receive additional coaching by participating in a new quick-start program.


"Discover Magic is the best investment I’ve ever made! With just a few classes, I was able to make a profit. Plus….we are changing children’s lives! "Discover Magic" builds Confidence, Character and promotes Respect! This is much needed in today's world."Joseph Romano
"Discover Magic is life changing. It's super EASY to convince summer camps and after school enrichment programs to work with us because the program is AMAZING. Our first year we taught 4 summer camps. Year two we taught 9 Summer Camps and 4 after school programs. This summer we already have 27 camps scheduled and our afterschool programs have doubled as well. I am having more fun doing this than anything I have ever done before."Cinde Sanders
"As a Wharton MBA, McKinsey alum, and 20-year corporate executive, I know what a good business opportunity looks like. The Discover Magic formula is straightforward and the materials are first-class. If you have ever wanted to own your own business and reap rewards as a direct result of your efforts, Discover Magic is a fantastic business opportunity."Steve Cotariu
"Other business opportunities I considered felt very mechanical. I joined Discover Magic because it is fun and has heart. As a Discover Magic Licensee I am part of a special family that helps one another have success. This is an amazing program that has brought together incredible people that I really enjoy interacting with." Brian Scott
"Helping kids build confidence and communication skills all while making a living as my own boss. What’s not to love about Discover Magic?"Andrew Davis

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