Re-Bath Franchise: A Premiere Home Improvement Franchise
Re-Bath is America’s largest complete bathroom remodeling franchise, having remodeled millions of bathrooms since the company’s founding in 1979. From humble origins as a bathtub liner company serving the hotel industry, Re-Bath has grown into a respected home improvement franchise known for expert, affordable and fast solutions to residential bathroom remodeling needs. Since opening their first franchise in 1991, Re-Bath now has nearly 150 locations open or under development in the United States.
In the booming $20 billion bathroom remodeling industry, Re-Bath differentiates themselves with service. The company’s service goes above and beyond expectations because of the continual training they provide to their franchisees and their employees.
Re-Bath is largely without organized competition in the full bathroom remodeling industry. Re-Bath primarily competes with an estimated 90,000 independent general contractors who typically lack the name recognition, the tools, the corporate support and the product offerings found at Re-Bath. The Joint Center for Housing Studies reports that wide swaths of the remodeling industry are composed of small-time contractors without any employees. We’ve developed a comprehensive strategy that caters to the middle-to upper-middle class market.
How do we stay ahead of market trends?
Re-Bath continues to analyze market trends and conducts product research to better serve their customers and stay relevant in the age of customization.
The precedent Re-Bath set in 1979 when they introduced bathtub liners to the hotel industry was that of a trailblazing company; they saw an opportunity to serve a previously untapped market. Today, they continue to remain committed to innovation.