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Hard Exercise Works - Franchise

Quick Franchise Summary

For 10+ years, Hard Exercise Works (HEW®) has offered a challenging, results-focused group fitness experience like no other with a unique focus on being the most welcoming fitness center in the neighborhood. With nearly 20 locations, we're primed and ready to offer this remarkable franchise opportunity to qualified candidates across the country.

Hard Exercise Works
Franchise Cost, Fees & Facts for 2019

Minimum Cash Required$100,000
Total Investment$126,273 – $476,897
Franchise Fee$49,500
Financing Assistance3rd Party
Year Founded2008
# of Existing Units18
Franchising Since2011
Training & SupportYes
View More Quick Facts

Available In These States:

We are currently accepting inquiries in these states:
  • AZ
  • CA
  • FL
  • GA
  • NC
  • SC
  • TN
  • TX

Not Available In These States:

We are currently not accepting inquiries in these states:
  • AK
  • AL
  • AR
  • CO
  • CT
  • DC
  • DE
  • HI
  • IA
  • ID
  • IL
  • IN
  • KS
  • KY
  • LA
  • MA
  • MD
  • ME
  • MI
  • MN
  • MO
  • MS
  • MT
  • ND
  • NE
  • NH
  • NJ
  • NM
  • NV
  • NY
  • OH
  • OK
  • OR
  • PA
  • RI
  • SD
  • UT
  • VA
  • VT
  • WA
  • WI
  • WV
  • WY

International Availability:

Accepting In These Countries:
  • United States


Hard Exercise Works - Franchise Information

Start changing lives with our neighborhood-style approach to exercise eliminates the intimidation from day one through non-competitive, yet super-effective workouts. Own a HEW® franchise.


$500,419 average gross revenue of top 50% of franchised units open for 2+ years*


The HEW® Experience

Whether your members are lifelong gym goers or brand new to fitness, they'll fit right in - and get results!

  • 45-minute workout sessions
    Our workout programs are focused on providing people of all fitness levels and all experience levels thorough burn – without burning through their schedule.
  • Warm-up & cool-down time

At HEW®, we focus on creating a supportive neighborhood of like-minded fitness seekers, which is why we plan time in our session to our members to engage with each other and enjoy their time together.

  • Well-trained coaches

HEW® coaches lead every workout and guide members through every movement, bringing those with less experience up to speed and pushing more advanced members to do more than they thought they could.

  • Equipment & programming

Every experience level is accounted for with our specialized and inclusive programming. We do everything possible to make each workout safe, easy, and effective for long-time gym-goers and first-time exercisers.

  • Welcoming, hands-on environment

Members come to HEW® to pursue their fitness goals, but they stay for the companionship and comaradarie the HEW® neighborhood provides. We can’t wait to see them walk through the doors, and they feel that sense of welcome to their core.


Join an Industry that Grew 7.8% Last Year

Boutique fitness is on the rise – you’ve probably seen small, specialized gyms popping up in your area. In fact, the International Health, Racquet, and Sportsclub Association reported that while membership at traditional gyms grew by 5% over a three-year period, boutique studio membership grew by upwards of 70%.


And our one-of-a-kind group workout programming and captivating neighborhood experience position us perfectly to stay ahead of the trend. By franchising with HEW®, you’ll join the boutique fitness boom, providing a more personalized, hands-on experience than any big-box gym concept can offer. We put each member first, creating an atmosphere that welcomes them instead of intimidating them.


Rely on Industry Experts and Your Fellow HEW Franchisees

Get comprehensive business and operations training and support from every angle from the day you sign on.

- Site selection & construction

- Business management training

- Grand opening training

- Marketing training & support

- Recruitment training & support

- Regular consultations with experts

- Programming training

- And more!


Make an impact in your neighborhood with the franchise that brings community to fitness.


I absolutely love getting up every single morning, coming to the gym, motivating people, and trying to inspire people to better themselves. Bryan Stutevoss, Deerfield Beach
We’re making money! When I first started, my goal was to match my engineering salary. Now, I’ve met that goal and exceeded it! Randall Greer, Jupiter
We see the potential for HEW to be really big. I look at other gyms like Orange Theory and they don’t have half of what we have. Stephanie Wagner, Orlando

Hard Exercise Works Video(s)