Friday, Jan 31, 2020


3 Reasons to Invest in a Wienerschnitzel Franchise in 2020

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The world’s largest hot dog franchise offers world-class support, tremendous brand equity and a loyal fan base of millions

When you think of everything that truly represents America, many things come to mind, including baseball, the Statue of Liberty and the American flag. However, we can’t forget another staple – the hot dog. According to the Hot Dog and Sausage Council, during peak hot dog season – from Memorial Day to Labor Day – Americans typically consume 7 billion hot dogs. That’s 818 hot dogs consumed every second during that period.

Entrepreneurs can capitalize on this by investing in the world’s largest hot dog franchise, Wienerschnitzel. Founded in 1961 by John Galardi in Southern California, Wienerschnitzel has more than 325 restaurants open in 10 states. By elevating the hot dog to star status on its innovative menu, Wienerschnitzel capitalizes on America’s deep love for the hot dog with tried-and-true classics such as the Chili Dog, Corn Dog, Polish Dog, and more. Best of all, Wienerschnitzel provides an exceptional product and exceptional customer service at a price point all Americans can afford.

“You can’t eat a hotdog without being happy,” says Cindy Galardi Culpepper, CEO of Wienerschnitzel. “You can eat lettuce wraps and be sad, and you can eat a hamburger and be sad – but you can’t eat a hot dog and be sad. We’ve been around for more than 50 years, and it seems that every generation has tremendously happy memories of eating a hot dog with their dad at a baseball game or in the backyard. Our hot dog is the very best in the industry. We have franchisees who go back almost 60 years, and we have new franchisees who are opening new restaurants now, which just proves our staying power and our relevancy. As we move into the future, we’re staying true to our roots of delivering an exceptional product, an exceptional customer experience, and combining that with a 21st century approach to marketing, training and helping our franchisees maximize profitability. The time to invest in a hotdog franchise is now.”

Wienerschnitzel location

Don’t believe us? Here’s three reasons why you should invest in a Wienerschnitzel franchise in 2020:

  • Wienerschnitzel is a simple business to own and operate 

As an affordable franchise opportunity in the crowded QSR industry, Wienerschnitzel is proud to help entrepreneurs achieve their dreams of owning their own business. The total investment necessary to begin operations of a new Wienerschnitzel ranges from $303,600 to $1,443,000. We want to help successful entrepreneurs thrive in this business. This is why we have a dedicated team focused on helping franchisees maximize the profitability of their restaurants. Not only are operating costs closely monitored, but also because we can leverage our tremendous buying power to reduce food and paper costs for our franchisees. 

  • Join a brand with a loyal customer base

Since expanding to 325 locations throughout 10 states, Wienerschnitzel has won millions of fans in the process. While the quality and affordability of our brand is hard to beat, we take pride in ensuring that our brand is always connecting to a new generation of fans through hilarious television and social media advertising campaigns. We also sponsor popular X-Games athletes and other key influencers to engage with a younger demographic in a way that is sincere and true to our core values. 

  • You’ll never be alone in business

Wienerschnitzel offers one of the most comprehensive and innovative training and ongoing support platforms in the QSR industry. In fact, we are committed to helping you from the moment you sign your franchise agreement through the entire lifespan of your business.

“We really do provide you with the knowledge and tools you need to be successful in this business,” says David Kreitlow, Director of Training with Wienerschnitzel

Ready To Invest In A Wienerschnitzel Franchise?

With open territory, new store designs, and a new generation of nostalgia-driven consumers, Wienerschnitzel is a worthy investment for an entrepreneur who wants to bring the best tasting hot dog on the planet to their community. With industry-leading support, a proven business model, and eight years of continual same-store sales increases, the time to invest in a Wienerschnitzel hot dog franchise is now!


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