Press Release

Los Angeles, CA – February 3, 2025: dClutterfly, one of the nation’s premier decluttering and organizing services, is excited to announce the launch of its franchise program, offering individuals a unique opportunity to join an established brand with a proven business model. The first franchise opportunities will be available in California, with plans for expansion nationwide.

Founded by decluttering expert and bestselling author Tracy McCubbin, dClutterfly has built a reputation for transforming cluttered spaces into functional, stress-free environments while tackling the emotional root cause behind the mess. Now, with an accessible franchise model, aspiring business owners can step into the growing $11 billion professional organizing industry with minimal upfront investment and a clear path to financial autonomy.

A Franchise Model Designed for Success

What sets dClutterfly’s franchise offering apart is its comprehensive  training program, ensuring franchise partners are equipped with the knowledge and skills needed to thrive from day one. dClutterfly offers an unmatched three-week, hands-on training led by McCubbin and her team of experts. This immersive experience covers everything from decluttering techniques to business operations, marketing strategies, and customer service excellence.

“This franchise is about more than just running a business—it’s about giving people the tools to achieve financial independence and make a real impact in their communities,” said Tracy McCubbin, Founder and CEO of dClutterfly. “I know firsthand how life-changing this path can be, and I’m passionate about creating opportunities for others to take control of their future.”

Why Choose dClutterfly?

• Established Brand Recognition – Franchisees benefit from dClutterfly’s strong reputation, national media presence, and extensive digital reach.
• Diverse Revenue Streams – Multiple service offerings, including home decluttering, senior downsizing, estate decluttering, and moving coordination, mean more ways to engage with clients.
• Scalable Business Model – A low capital investment opportunity designed to help franchisees grow at their own pace.
• Ongoing Support – From marketing to operational guidance, dClutterfly franchisees receive continued assistance for long-term success.

Who Makes a Great dClutterfly Franchise Partner?

dClutterfly’s franchise model is designed for those looking to turn their passion for organization into a thriving business. Ideal candidates include:

• Career changers seeking a second career or a fresh start in a growing industry.
  
• Independent organizers looking for a proven model to scale their services.
  
• Couples interested in starting a business together and building a legacy.
• Women who may already be doing this work for free for family and friends and are ready to turn their skills into a profitable business.
  
• Community-driven individuals who want to make a meaningful impact in people’s lives by helping them reclaim their space.
  

Join the Movement

With demand for professional organizing services on the rise, dClutterfly’s franchise model presents an exciting opportunity for individuals looking to start their own business with the support of an experienced, industry-leading team.