Decorating Den Interiors - Franchise

A Beautiful Business

Turn Your Passion Into A Career!
For over 45 years, Decorating Den Interiors has been helping talented individuals turn their passion into a beautiful business.  Our franchise concept is simple: we provide our franchise partners with all the tools necessary to run a rewarding interior decorating/design business or to expand their existing design business.

We are different form the vast majority of our “competitors” because we do not typically charge design fees.  This enables our clients to get more for their money.  We can achieve this because we buy at true wholesale prices and then charge a reasonable retail price to the client.  It all works because we have low overhead.  We specialize in one thing - beautiful decorating.  Whether a client's project involves a dining room, bedroom, whole house or office/lobby, we have the products and ideas to suit their every need.

Our franchise partners bring our design ideas and samples to their clients' homes or offices, enabling clients to select the colors and textures in the comfort of their own environment with their lighting, space and lifestyle there to guide the design and product decisions.

While offering a highly convenient and practical solution for our clients, this system also works supremely well for our franchise partners, allowing them to work flexibly from home and keep their operating costs to a minimum.

Premier training
The training provided to our franchise partners is comprehensive and on-going.  Whether someone joins us with just an “eye for design”, or already has a design degree and experience, our programs and trainers are here to support the needs of every franchise partner.

Wholesale vendor network
We have over 100 quality name brand manufacturers and suppliers in our vendor network.  These companies offer direct wholesale purchasing accounts to our franchisees in every major product category, including custom window treatments and blinds, fine furniture, floor covering and rugs, wall covering, accessories, lighting and more.

Marketing and advertising campaigns
Our franchise comes with turnkey systems for marketing and generating new clients.  We feature full page ads in national magazines, local TV, direct mail and other print advertising media, along with sophisticated online marketing and social media exposure.  Each franchise partner gets a beautiful website (customizable) as well as a business Facebook page that gets updated continuously by our corporate team – freeing up our people to do what they love.

Business management
We have a full support network for our franchisees which includes group meetings, online and in-person coaching/mentoring and company-wide webinars, as well as goal-setting and achieving sessions.   Our support systems also include our online intranet system, “DecoNet,” a one-stop integrated business resource center which links our corporate team, suppliers and hundreds of franchise partners together for idea-sharing and problem-solving.