Discover a Whole New Experience in Ice Cream!
The world has a new phrase: "I just got served ice cream by a robot!"
Discovery Ice Cream Overview
The question is always asked about business opportunities:
What makes your business unique?
At Discovery Ice Cream, we combine high-tech robots serving custom-designed ice cream treats (made exactly to the customer’s specifications!); hand-made super-premium hard ice cream (made while customers watch!); unique espresso-based ice cream desserts; premium coffee; helpful, caring staff; special programs and events; and a major focus on families. Together it creates an incredible experience we call Discovery Ice Cream!
Only at Discovery Ice Cream can customers: 
- Design their own six layer soft-serve ice cream and candy treat using a touch screen, press "Go!" and watch our one-of-a-kind robot build - right in front of you - your six layer creation...Simply amazing.
- Watch our ice cream makers create super-premium ice cream right in front of customers…Seriously cool.
- Order a combination espresso and ice cream drink custom-designed by the customer using our super-premium ice cream …Incredibly good .
- Enjoy an atmosphere and ambiance that is truly family-focused...Wonderfully fun and unique.
Designed For Children AND Adults!
Children love to discover and participate. That’s why Discovery Ice Cream is so special – it’s beyond just ice cream. The world of intelligent play comes alive as kids, and kids at heart, call the shots in creating an ice cream treat that’s all their own - with the help of a robot or two of course.
Intelligent play continues beyond creating ice cream treats with robots. There are people too. Discovery Ice Cream’s staff knows how to interact and have fun with children and their families, creating specialty hard ice cream treats from our exciting menu.
And with our educational Discovery Classes, children and their parents can explore the world of science and technology in an environment that’s engaging and fun. At Discovery Ice Cream, intelligent play truly has no bounds.
Adults have just as much fun as kids with our incredible Cool Beans and Cream menu, the only menu of its kind that combines coffee and espresso drinks with ice cream for a truly original experience. The coffee offers sophistication, and when combined with the sweet innocence of ice cream, it renders an incredibly child-like sense of taste exploration and discovery unlike anything found at other coffee orice cream shops.
The Discovery Advantage
Branding is more than a logo. Operations are more than providing procedures for opening the doors in the morning. Discovery Ice Cream understands what makes a great business -- a great marketing system AND a great operational system. We have taken the time, invested the money and hired the best in the business to ensure our marketing and operations systems are ready for franchising. Great thought has been given to the fine details like store décor and hours of operation. We are closed on Sundays so that our franchise owners and employees have the opportunity to rest and spend time with their families. And we are driven by the broader vision and plans we have for our store configurations, robot merchandising, and general brand experience. 
We also know we’re not done. As with any business (take Starbucks® for instance), it takes time, money and effort to build a business, a brand and be wildly successful. We are seeking individuals interested in this opportunity who "get" the differences that are Discovery Ice Cream. We are now accepting a limited number of franchise operators in a limited number of markets in the southeast United States. We want to grow our business close to home to provide high levels of support to our Charter Franchisees.
Few business opportunities will come along that are truly revolutionary. Either the idea is a “me-too” idea or the systems are not in place to ensure success. At Discovery Ice Cream, we possess all the ingredients required for success - the concept is extremely attractive to its audience and has already proven successful and the systems are in place for expansion.
The Investment
We offer two different store types depending on the market and location of the store. Our Flagship Store averages 1,800-2,200 square feet and our super-premium ice cream is made on-site. The Express Store averages 800-1,200 square feet and is supplied our super-premium ice cream by a Flagship Store located within 50 miles of the Express Store location.
The total investment required to begin operating a Discovery Ice Cream Flagship Store franchise ranges from $346,500 to $481,000 and for an Express Store Franchise, the investment ranges from $252,500 to $354,000. The investment includes the initial franchise fee, store build-out, Robot ice cream maker, signage, startup inventory, and all required supplies, materials, and equipment. The investment also includes the projected cost of operating the business for the first 90 days, including working capital.
The next steps are simple. Tell us a little about yourself and we’ll provide you immediate access to our next level of information and documentation. We look forward to discussing our business with you.
