ADT Security Franchise Information

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If you're thinking of getting into the security services business, why not start with the name you probably thought of first: ADT. As America's #1 choice for security, ADT makes it easy for millions of customers to help protect the things they value most. For over 130 years, millions of homes and businesses have relied on us for protection, including federal government facilities and America's Fortune 500 companies. ADT Authorized Dealers installed over 750,000 security systems last year. Overall, the home security industry experienced record growth in 2004. And since less than 20% of homes currently have security systems, the future is loaded with potential. ADT can also provide assistance to help start a security services business of your own, with affordable start-up costs and the most comprehensive dealer support in the industry. As an ADT Authorized Dealer, you can look to ADT for:*
Start-up assistance — ADT can help make getting into the security services business simple and affordable. Little or no capital investment may be required of you. Marketing and training support — Comprehensive marketing programs and effective training for every member of your company. ADT is the most recognized name in the home security services business, with a multimillion-dollar dollar national advertising budget. ADT also gains consumer awareness by sponsoring major national sports, which helps reinforce loyalty among existing customers. Ongoing support and program enhancements — ADT is there to help our Authorized Dealers get the most out of a profitable business relationship.	Lead-generation programs — In addition to industry-leading brand recognition, ADT can offer dealers a number of effective lead-generation programs to help your business grow in your trading area. ADT also has a well-developed affinity marketing program that utilizes relationships with other business people, such as realtors, who can help generate leads. Diverse product offering — The ADT product line goes beyond home security to include automotive safety, independent living products for seniors and more, giving you expanded sales opportunities.
*Subject to the execution of and terms and conditions of a standard ADT Authorized Dealer Agreement. © 2005 ADT Security Services, Inc.

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