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The
Power of Candlelight…
...some call it magical, some call it therapeutic, some are simply
captivated by its beauty. Whatever the case, the popularity of candles
has skyrocketed during the past decade.
Candleman began to capitalize on this phenomenon in 1992 with the
introduction of the Candleman Store Concept- a finely focused, specialty
retail franchise highlighting the world’s finest candles and
candle accessories. Candleman’s approach to the store is simple,
yet highly effective. They have combined a superior product mix
with an environment rich in atmosphere, including: mahogany and
brass accents, subdued lighting, an abundance of color, fragrant
aromas, streamlined displays designed to maximize sales.
Candles have gone through quite an evolution in recent years. No
longer thought of as a utilitarian necessity, they have become the
“feel good” product of today.
Candleman is the only franchise retailer today that is taking full
advantage of the huge growth experienced in the candle industry
in recent years. Stores are one-of-a-kind candle boutiques, each
offering a complete inventory of unique and exciting candles and
accessories. In many cases, entire categories of merchandise, such
as oil lamps and sculpted wax,  are
unique to Candleman. They have also partnered with some of the finest
candle manufacturers to produce exclusive products that are available
only at Candleman locations.
Over the years, they have worked to put together a team of experts
with extensive franchise and retail experience and a comprehensive
system of support. The Candleman System ties together every aspect
of the business. Franchisor support includes advertising and marketing,
group buying, POS computer support, merchandising and store presentation
as well as lease negotiations and store pre-opening assistance,
initial training to ongoing support received through the corporate
network. Many support functions are updated daily on a high-tech
internet Private Site available to franchisees only.
The Candleman concept is a unique and timely opportunity for qualified,
confident people to realize their dreams. And, today is the perfect
time to begin.
10 Years and Counting!
In the early 1990s, the United States retail market for candles
was $300 million.
Candleman opened their first store in 1992. Since then, their system
has grown to include stores in 24 states in the US and several Canadian
provinces. The retail candle industry has grown over 650% since
their founding.
 Two
Unique Concepts
A Candleman Store Franchise: is a partner couple
who enjoys people, has a flair for home décor and can share
their talents with fellow franchisees in order to grow the entire
system. They enjoy the business, its elegant atmosphere of subdued
lighting, mahogany and brass, its unique ambiance and the customers
who are having a pleasant time shopping for something special for
themselves or for that “perfect” gift for someone special.
A Master Franchise: In 2002, Master Franchises were
granted in Australia and New Zealand with the first stores in those
markets now open. So far in 2003, we have granted Master Franchises
in the U.K. and have expanded our Master Franchise program to include
the United States, Canada other select countries.
The Candleman Master Franchisee program gives an
individual the opportunity to develop and support 20 to 30 stores
within a specified geographic market area for a fee of US $150,000
per territory.
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