Batteries Plus
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Minimum Liquid Capital: $100,000 Minimum Net Worth: $350,000 All in Low: $175,600 All in High: $350,200 |
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Overview
With the opening of the first all battery retail store in 1988 in Green Bay, Wisconsin, Batteries Plus quickly became the uncontested leader in the battery market,differentiated by superior knowledge, product availability, and expertise.
The initial offering of products and services consisted primarily of automotive type “SLI” batteries, alternators, starters, regulators, belts panda limited selection of specialty batteries, related accessories and tools. As our reputation for solving battery problems grew, and the demand for supplying "specialty" batteries increased, it became evident that our real opportunity was to increase our overall selection of batteries. This ultimately enabled us to be known as the source for all battery needs and gave us the impetus to grow our business and our brand. Our first franchise retail store opened in 1992 in Ft. Wayne, Indiana.
In 2010 Batteries Plus added light bulbs to its unique offering of products providing one source for power needs. A growing number of stores are now stocking the most popular light bulbs and hundreds of specialty light bulbs. We can fulfill virtually any light bulb or battery request from consumers and businesses alike. Today, Batteries Plus is the nation's largest franchise of its kind, offering a comprehensive selection of batteries, light bulbs, related products and technical support that meet increasing demands.
With over 22 years of experience and 500+ locations in 46 states, Batteries Plus has the expertise to help you start your business.
Consider the Facts
24 Billion dollar industry – growing 6% annually
- Technology and lifestyle demands for portability continue to rapidly expand
- Unique retail and business-to-business opportunity – repeat customers
- In-store technical center provides custom battery replacement opportunities
- Every Batteries Plus store benefits from 5 revenue streams
- Ranked top in category by Entrepreneur Magazine
- Ranked as one of the top 25 Franchisers by the Wall Street Journal
- Opening a new store on average of every 10 days
- Fragmented Industry
- No National Competitors
Support Features
- National Account Sales Program
- Provide Standardized Pricing to National Customers
- On-line Order Capabilities
- E-Commerce
Batteries Plus Support Network
Real Estate & Store Design
- Extensive Training (3 weeks Corporate/2 weeks in Field)
- Product
- Tri-Star Commercial Sales
- Operational
- Tech Center
- On-going field support – 3 visits in the first year
- Marketing, Media planning and Advertising services
- In-House Marketing and Design team
- Category Management
- Product Call Center
- POS System
- Quality Assurance & Technical Support
- Pro-Source
- i-site (Intranet Site)
Batteries Plus Target Markets
- 50,000-100,000 population (200,000 in Major Metros)
- Minimum 3,000 businesses (excluding retail establishments) available to support commercial business
Leading Reasons Batteries Plus is a Top Franchise to Consider
We are the nation’s largest specialty provider of battery and light bulb solutions offering the latest, most comprehensive selection of batteries, light bulbs, accessories and value added services to both retail and business-to-business customers. Batteries Plus:
- Franchisee satisfaction. See how our franchisee’s rated the Batteries Plus system for yourself.
- Operates in the large,under-served industries of batteries and light bulbs. The U.S. battery industry is estimated to be $30.7 billion in sales with an annual growth rate of 4.1%,while the U.S. light bulb industry is about $14 billion.*
- Multiple revenue streams including retail and business-to-business
- Prime market availability - single or multiple units
- Product line of over 30,000 batteries, light bulbs and related products
- Established model and support system
Minimum Investment Required: $75,000

